The first step that is considered by many webmasters as a major step and it is one of the flaws in most people starting a website is keyword research, this research is the key to the success or failure of your internet website.
What are Keywords?
Keywords are those referrals or people doing searches on search engines like Google, Yahoo or Bing, to find some information you need to know and these are useful to us to help you position in search engines for certain keywords so that when a user do a search, found our site and enter it.
How to Find the Best Keywords?
To find these words there are several tools that we provide free search engines themselves, with them we know a certain number of words that are commonly used every month to find some information. The tool we use in this case is the same as Google provides us since this is the most used search engine worldwide and should focus on this.
This tool is called External Keyword Tool click on this link to enter it.
The first step is to click the option that says "Results are tailored to: Spanish, Spain." This opens a menu where you can choose the language and country where the keywords are generated, we must only choose the option that leaves the right side where it says "All countries and territories", this is for the search to be global regardless that country is our visitor.
Now the next step is to write a word in the accounts that we want to be aware searches are made per month, this word will place the right side where it says "enter a keyword or phrase per line", an example of a keyword may be "Make Money", wrote the code which appears in the Captcha and we click on the "Ideas for keywords."
At the bottom we show a list of all terms related to the word marked with an estimated number of searches per month on this list we must focus on results which gives us the right side where it says "total volume monthly searches "here the next step is to look for words that have more searches and write in a separate file, once you have those words so you need to do now is to google for those that will return a smaller number of results in search.
Take for example the keyword "Earn Money" which tells us that a total of 1900 searches a month, now we use this word in the search box to find out how many results google has, we need to enter that word in quotes to know the total web pages that we would be competing against for that specific keyword, by putting us for a total of 328,000 thousand results.
This means we would have to compete against 328,000 thousand pages that use this keyword in particular, which is not very competitive, once knowing this, research must perform is to find words that have a lower number of results in google against a greater number of searches on the keyword external tool.
Keyword Research is a process a little tired but it will certainly make your site is as successful as those looking for advice I give is to find keywords where the results will shed more or less a total of 50,000 pages and that you always have so much less to reach the first page and know that you will receive many visits by those keywords.
